Wibbitz is an online video creation platform powered by patented Artificial Intelligence (AI) technology that greatly reduces production time for short-form videos. Although they support the efforts of 400+ brands, Wibbitz’ bounce rate went up and conversions dropped after they launched a new website. They approached CB/I Digital to reverse these trends, increase their visibility and to gain new clients.
CB/I conducted a comprehensive audit of the Wibbitz site and implemented targeted optimizations to generate conversions
We built more effective landing pages and intake forms to increase engagement
CB/I hyper-targeted all campaigns to be industry/role-specific to increase lead quality and probability of conversions
Google Display ads generated 8+ million impressions