Thanks to its storefront Mobile World - TheGioiDiDong has become a $2 billion electronic retail chain with +2,000 stores throughout Vietnam. Their goal was to increase their campaign performance which they had been managing in-house.
CB/I completely overhauled and expanded their online marketing, simplifying and optimizing each channel to generate growth
CBI reduced their cost-per-lead by 30% for search ad campaigns
We also tripled the number of leads generated from display ad campaigns