American Stock Transfer & Trust Company (Amstock)

Applied advanced SEO for the Global Stock Transfer & Trust Company - Amstock.com

BACKSTORY

Founded in 1971 in New York, American Stock Transfer & Trust Company (Amstock.com) provides comprehensive stock transfer and employee plan services to over 2,800 public companies throughout the United States and in over 22 foreign countries.  They continually expand their core business through global strategic investments.
 
They came to CB/I to utilized advanced SEO and content strategy to increase web traffic, target new customers and uncover more opportunities in the market. They also needed to ensure that their website's architecture was streamlines and optimized for conversion ahead of a relaunch.

SOLUTIONS

  • CB/I merged 21 satellite sites into the main site infrastructure, ensuring the transfer all traffic to the main site.
  • We made sure that important keyword rankings were maintained when launching the new site
  • We also used Umbraco, an uncommon but superior CMS, and trained AST's Development team to manage and modify as necessary

 

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