POZ Personals

CB/I built dating platform for POZ Personal in 16 week

services

LAUNCH WEBSITE

http://personals.poz.com/

+1-929-232-2848

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BACKSTORY

POZ Personals is the world’s largest community of HIV people (240k subscribers). They came to CB/I Digital with a stale platform that hadn’t been updated since 2002. The site had become a frequent target of hackers and scammers seeking to exploit the community. As a result of multiple complex custom features, these problems continued and user engagement had declined rapidly.

SOLUTIONS

  • CB/I created a sophisticated anti-spam mechanism to resolve POZ’s problems with hackers and scammers
  • We streamlined the existing platform which improved page speed significantly
  • We integrated a smart matching algorithm which allowed members to connect faster and easier
  • We also optimized the mobile experience for users of the platform
 

RESULTS

CB/I delivered a modern and secure platform with greater utility and more sophisticated features for the community
 
Functionality:
✓Excellent social experience on mobile
✓Sophisticated anti-spam mechanism to prevent scammers
✓Fast loading speed for large platform
✓Smart matching algorithm for members to connect with each other

 

Request a Quote

+1-929-232-2848

REQUEST A QUOTE

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CB/I Digital 401 Park Ave South, 10th floor New York, NY 10016 (646) 688-4899